Will writers strike push more people away from TV?

I understand what the writers wanted, but can’t help myself that the strike actually forced viewers to turn away from watching TV. My thoughts were confirmed by an Interpret LLC, which found that vast majority of Americans know about the writers’ strike, and approximately one-third of the population has already changed media habits as a direct result.
More than one-third of Americans (35%) have already changed their TV viewing habits as a direct result of the strike:
Three in ten (27%) are watching less network TV because of the strike.
Heavy TV viewers (21+ hrs/week) are most impacted by the strike: 32% are watching less network TV as a result.
Last week, a Broadcasting & Cable editorial warned that TV newscasts could follow the way of the newspaper. This week, B&C’s Jennifer Yarter asks, “What happens when the web starts to replace the television?”
The answer is that broadcasters need to move away from dull local newscasts, and start producing original programing that attracts younger audience. What kind of original programing should the local stations produce?