Oscar drew record low ratings, down by 1 million viewers from the lowest year 2003 to 32M viewers. "American Idol," the most popular U.S. series, averages 30 million viewers a week on its average broadcast. The movies features could explain the record numbers, none were box office successes. Business week said, NO BIG MOVIE MEANS NO BIG AUDIENCE. ABC tried to put a positive spin on low numbers, reports MediaWeek: “ABC tried to put a good face on the declines, pointing out the larger number of viewers could have watched the telecast in DVR playback, and that the telecast pulled in more viewers than any of the other awards shows this season.”
I watched bits and pieces of the award ceremony, and was stunned how disconnected the award ceremony and the humor was from the public.
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